Under the TCPA (Telephone Consumer Protection Act), it's mandatory to remove customers from text message marketing campaigns if they make a reasonable request to opt-out. We call this process the "opt-out" process in SMS marketing.

Just like customers can opt-in by texting a certain keyword, they can also request to opt-out at any time by texting "STOP". At Call Loop, we've made it easy for customers to opt-out, even if they make typos or use variations of the word "STOP". We've designed our system to recognize alternative phrases.

From Call Loop, you can unsubscribe contacts one by one or in bulk.

You can choose to include the opt-out language to your SMS text messages in just a click. This will append the compliant language to your messages. You can use this on Broadcast, Triggers, Campaigns, and more.