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New! ClickBank Conversion Tracking and Cart Abandonment Revenue

Learn how Call Loop's ClickBank Integration now allows for Conversion Tracking and Cart Abandonment Revenue Tracking.


Overview

Call Loop now tracks ClickBank revenue more accurately. If you're integrated as a Seller, Call Loop can track conversions. Cart-abandonment recovery messages carry correct transaction data, and you can now track conversions back to their campaigns automatically. This works for broadcasts and campaigns.


Accurate Cart Abandonment Revenue Tracking

If the contact completes the purchase, Call Loop correctly parses the returned transaction data and attributes the revenue to the right campaign — instead of relying on generic, unattributed pay links.


Conversion Tracking

Call Loop can track conversions too. This works by appending a custom vendor variable to your pay links. When a sale is completed, ClickBank's Instant Notification Service (INS) returns that same variable, allowing Call Loop to automatically match the sale to the contact and campaign that generated it.


Setting Up the Integration

  1. In Call Loop, go to Settings → Integrations → ClickBank.

  2. Choose your role: Seller.

  3. Copy your Postback URL and paste it into ClickBank's Postback settings.

  4. Copy your INS Webhook URL and paste it into ClickBank's INS settings.

  5. Check your field mappings (phone, name, email) — Call Loop fills these in automatically, but confirm they match your ClickBank fields.

  6. Save. You're set — conversions now track automatically.


Frequently Asked Questions

I sell through ClickBank as a Seller — will my conversions be tracked?
Yes. Conversion tracking now supports both Affiliate and Seller integration types.

Will this affect my existing cart-abandonment campaigns?
Yes, in a good way — pay links sent going forward will carry accurate transaction data, improving attribution for recovered sales.

How is revenue matched to a campaign?
Through vendor variables appended to your pay links and returned via ClickBank's INS on completed sales.

Does this apply to only campaigns?

No, conversion and revenue tracking works inside of broadcasts as well as campaigns.

Do I need to reconnect my ClickBank account?
No, this is a backend improvement to how existing pay links and integrations work.
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